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A History of Brands: Origins of Consumer Markets by Richard Shear instant download

  • SKU: EBN-239437818
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$ 32 $ 40 (-20%)

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4.3

15 reviews
Instant download (eBook) A History of Brands: Origins of Consumer Markets after payment.
Authors:Richard Shear
Pages:updating ...
Year:2025
Publisher:Rockport Publishers
Language:english
File Size:14.69 MB
Format:epub
Categories: Ebooks

Product desciption

A History of Brands: Origins of Consumer Markets by Richard Shear instant download

Discover the fascinating evolution of branding with Richard Shear's A History of Brands.
In this comprehensive yet concise guide, Shear traces the origins and growth of some of the world's most recognizable brands. Through a Western cultural lens, he examines how branding has transitioned from simple logos and trademarks to complex systems of identity and meaning that connect with consumers on a global scale.
In A History of Brands, you'll explore:
  • Brand Origins: Learn about the early days of branding, from ancient symbols of ownership to the birth of modern trademarks.
  • Iconic Brands: Discover the stories behind some of the most successful and influential brands in history, including their breakthroughs, challenges, and reinventions.
  • Cultural Impact: Understand how brands reflect and shape cultural values, influencing everything from consumer behavior to global trends.
  • Technological...
    • *Free conversion of into popular formats such as PDF, DOCX, DOC, AZW, EPUB, and MOBI after payment.

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