10 critical factors in fundraising : the little green book for Chief Executive Officers by Johnson, J. Terry, Benton, Andrew K instant download

10 critical factors in fundraising : the little green book for Chief Executive Officers by Johnson, J. Terry, Benton, Andrew K instant download

1 online resource, 10 CRITICAL FACTORS IN FUNDRAISING outlines a crash course in the art of raising gift support for schools, colleges, universities, and other types of nonprofit organizations. Although designed especially for presidents and chief executive officers, the book will be of great interest to trustees and development personnel who are charged with the task of raising more funds for their respective organizations. Void of extraneous detail, the book focuses on the ten most critical elements in any organization's development program, Cover; Title; Copyright; Contents; Foreword; Introduction; Factor 1 Recruiting Your Partner; Factor 2 Win with Consultants; Factor 3 Generate More Operating Revenue; Factor 4 The Art of Making Friends; Factor 5 Why Special Events Are so Special; Factor 6 Capital Ideas for a Capital Campaign; Factor 7 Success Is in the Approach; Factor 8 Painting the Picture; Factor 9 The High Price of Working with Large Donors; Factor 10 When It Is Time to Party